In today’s fast-paced digital world, video content is essential for staying relevant and engaging with customers. A monthly video retainer can be a strategic investment for brands looking to maintain a consistent online presence. Here’s why a retainer model may be right for your business, along with potential drawbacks—and how to overcome them. 1. Pro: […]

When Aloha Beauty Lounge opened its doors in 2007, it was a small shop with big dreams. With just $8,000 and a commitment to quality, Tracey Phan transformed Aloha Beauty Lounge into a multi-million dollar enterprise—a dream built by a community. Her journey showcases how a small investment, paired with hard work and community involvement, […]

As a small business owner, you know that building an online presence is crucial for attracting and retaining customers. But with so many other responsibilities on your plate, it can be challenging to keep up with social media updates and engage with your audience. That’s where a social media manager comes in. Hiring a social […]

Video content is an increasingly important part of social media marketing, but with so much competition for attention, it’s essential to make sure your videos stand out. So, what should you look for in a social media video? Here are three key factors to consider: Audience retention A hook is crucial for capturing and retaining […]